Yoto is an audio player that kids control with easy-to-use physical cards

Yoto is an audio player that kids control with easy-to-use physical cards. Each card unlocks different content such as stories, music, learning, radio and podcasts. It is inspired by Montessori principles giving kids the control over what they listen to. Working with a small start-up team we were involved in all aspects of the design from their content icons through to packaging and smart cards creation.