A visual identity for a global, seed-stage venture capital firm

This VC’s primary audience is investors that they will be pitching to invest in their fund. These will be people who are used to seeing premium brands so it was important that the brand worked in this space but still brought out the VC’s personality and difference to a standard VC fund.

The brand needed to convey the balance of nature and technology, due to the types of businesses they will fund, including; climate change, mental health, AI and bio security.

They required a new logo design, brand guide and keynote template.